The sport international group.
We believe in the power of sports.

Create Connections.
Unleash Your Potential.

As a sports consulting agency, we recognize the individual potential for your brand, create innovative strategies and lead the way for successful partnerships in sports.

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Formula 1 race car mobile Formula 1 race car tablet Formula 1 race car desktop
Formula 1 car illustration
Formula 1 → Experience The Speed.

Be Fast.

The FIA Formula 1 Championship is more than just motorsport - it’s the largest sport and entertainment event worldwide that captivate billions of fans and elevate their partners into global recognized brands. With a strong commitment to sustainability in the sport and beyond, Formula 1 and all teams retains the highest environmental accreditation and ensure a positive legacy at every race location. Embrace the fast-paced world of Formula 1 and raise your brand with our tailored partnership opportunities.

24

Global Races

2B

TV Audience

2030

Net-Zero Carbon

NHL hockey player mobile NHL hockey player tablet NHL hockey player desktop
NHL hockey player illustration
NHL → Feel The Energy.

Be Powerful.

The National Hockey League (NHL) captivates fans worldwide with it’s relentless pace and unique goals. Known as the fastest, most powerful and competitive ice hockey league in the world, the NHL offers excitement with epic showdowns and unwavering determination. As a league the NHL is proactively improving their products both on and off the ice, constantly innovating the gameplay, reinverting all events and transforming the way how the game is presented to fans and partner alike. Experience fast-paced action, pure passion and unforgettable moments beyond the ice.

32

Teams

1.300

Season Games

260M

Global Fans

SIG – The Sport International Group.

We believe in the power of sports.

Individual.

Personalizing each brand analysis, we craft bespoke data-driven approaches that resonate uniquely, ensuring tailored and long-term partnership solutions for every brand.

Innovative.

Our analytic and research team enable us to participate elevating trends and individual opportunities in the dynamic landscape of sports partnerships.

Leading.

We focus exclusively on sports we are passionate about, offering unmatched expertise while maintaining complete independence in sponsorship consultancy. For this reason, SIG has become one of the key agencies in the sports we represent.

Dynamic Speedboat.

Leading the way with our data-driven approach and specialized researcher team.

Contact

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